TEAM VITALITY AND JBL ANNOUNCE PARTNERSHIP
Team Vitality is pleased to share that it has signed a partnership with iconic audio brand JBL. As an official supplier, JBL will exclusively provide all Team Vitality’s world-renowned players and teams with headphones and speakers. The partnership was brought together by media agency Initiative Agency and consulting agency Bold Agency who will help in assisting with activations.
As part of the collaboration, Team Vitality’s players will work alongside JBL in research and development as they help them design and create the best performing headphones across esports and gaming. Players will be provided with the JBL Quantum ONE and JBL Quantum 810 Wireless headsets to help take them to the next level during practice and competition.
All Team Vitality’s training facilities including V.Hive, Stade de France and Berlin will also be equipped with JBL speakers and headsets. Team Vitality’s fans who visit V.Hive will have the opportunity to enjoy and experience the best headphones and speakers in the market.
Team Vitality’s partnership with JBL cements its position of collaborating with the best brands in their respective fields. Most recently Team Vitality signed a partnership with gaming chair manufacturer Secretlab and extended its international collaboration with exclusive monitor partner Philips Monitors.
Nicolas Maurer, CEO of Team Vitality, commented, “Having clear and accurate in-game sound is vital for our players as they look to level up their performance, It’s great to be able to work with a brand that is at the forefront of technology and that’s why I am excited to announce our partnership with JBL”
Olivier Baharian, Senior Marketing Manager Europe South of JBL, commented, “This new partnership confirms the desire to coop with Best-in-Class entities. As the audio leader in multiple markets, JBL is proud to become the audio supplier of one of the best esport and Gaming teams in the world. A lot of activations are already planned and will allow consumers and fans to discover the excellence of both brands.”