Team Vitality is pleased to announce a partnership with iconic audio brand JBL. As the official supplier, JBL will provide exclusive headphones and speakers to all of Team Vitality’s world-class teams. The partnership has been made possible by media agency Initiative and communications agency Bold, who will assist with the activations.
As part of the collaboration, Team Vitality players will work alongside JBL in research and development to help them design and create the best-performing headsets in esports and gaming. Players will receive JBL Quantum ONE and JBL Quantum 810 Wireless headsets to help them improve during training and competition.
All Team Vitality training centres, including V.Hive, Stade de France and Berlin, will also be equipped with JBL Quantum speakers and headphones. Team Vitality fans travelling to V.Hive will have the opportunity to enjoy the best headphones and speakers on the market.
Team Vitality’s partnership with JBL cements its strategy of collaborating with the best brands in their respective fields. Recently, Team Vitality signed a partnership with gaming chair manufacturer Secretlab and strengthened its international partnership with industry leader Philips Monitors.
“Clear and precise audio during the match is vital for our players as they look to improve their performance. It’s great to be able to work with a brand that is at the forefront of technology and that’s why I’m delighted to announce our partnership with JBL,” said Nicolas Maurer, CEO of Team Vitality.
This new partnership confirms the desire to collaborate with the best entities. As an audio leader in multiple markets, JBL is proud to become the audio supplier of one of the best esports and gaming teams in the world. Many activations are already planned and will allow consumers and fans to discover the excellence of both brands,” adds Olivier Baharian, Senior Marketing Manager Europe South at JBL.